Our Mission
You are the reason we are here.
Yes, you.
Entrepreneurs and private businesses like yours are what our nation runs on— and there’s a lot of those out there. A lot of businesses vying for the same clients as you. A lot of companies with similar products and services to offer.
But there’s only one you.
There’s only one business with your name, your people, and your specific way of serving clients. These are the components that set your business apart and give you a leg up on the competition. We call this your Competitive Advantage.
And we want the whole world to know about it. At Enhance, our business is to bring your business to the front and center, by putting your Competitive Advantage under a magnifying glass for the right people.
How do we do this?
We’re glad you asked.
How it works
How it works
Analyze
First, let’s get to know each other.
Before we break out the camera, we take time to understand your brand, your competition, and your current needs so that we can build a video marketing strategy specific to your business. This means a FREE call or meeting in which we learn more about:
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Who you are
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What makes you a pro (i.e. your Competitive Advantage)
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Who and where your target market is
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Where you want to go
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What stands in the way
Once we have a solid grasp of your brand identity, challenges, and goals, we’re ready to get cracking. From here, we move into the strategy phase, where we create a plan to move your business forward.
Strategize
Different goals call for different types of content. There is no one-size-fits-all solution for your nuanced needs.
When we create a video strategy for you, we use the information we gathered during the analysis phase to determine the number and nature of videos that will best achieve your goals.
Is your business a new startup? Let’s establish your identity with a strong brand statement.
Are you looking to hire top talent? Let’s showcase your company culture.
Do you have a new product or service hitting the market? Let’s make some waves in the community.
Are you trying to educate your community? Let’s give them some memorable demo or informational videos.
The right combination, timing, and placement of video content helps ensure that your marketing dollars come back to you with the results your business deserves.
Production
Every image and video plays a vital role in capturing and keeping your audience’s attention. That’s why we put excellence first in everything, from start to finish.
During the production phase, we handle the entire process, including:
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Pre-production, planning, and scripting
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Equipment, crew, and actors as necessary
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Post-production, editing, and content licensing
All video and photo content is specifically designed and created to generate the best results for your business. This means more than flash and pizzazz. It means telling a compelling story by bringing to light the heart and purpose behind your brand— setting you apart from the competition as a clear choice for prospective clients.
Marketing
Once we create your eye-catching, compelling content, it’s time for you to get it out in front of people. And not just randomly thrown out there, hoping someone sees it. It needs to be strategically presented and re-presented to the right people— people who need what you have to offer.
We work closely with our marketing partner, or with your in-house marketing team to ensure that the video strategy is being implemented so that every dollar spent goes further toward achieving your goals and yielding the maximum return on your investment.
At the end of the day, we don’t settle for anything less than excellence. And neither should you.
Are You Ready?
If you’re serious about taking your business to the next level and are ready to finally move forward, then your opportunity is right here.
All you have to do is reach out and take hold of it.
So what are you waiting for?